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Posted on 09 December 2019
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What are the consequences for these startups? Will users discover new modes of travel that will become sustainable?
Strong increase in bicycle use
The Paris public transport strike has led to an increase in bicycle sales and in the use of bicycle paths.
For the past ten days or so, bicycle shops and other soft urban mobility have been under attack by cyclists who had put bicycles aside out of laziness or comfort since the onset of winter. At Altermove, a network specialized in electric mobility, there was a 220% increase in sales in Parisian stores and on the e-commerce site compared to the same period last year. All the conditions are in place to encourage cyclists between end-of-year promotions and subsidies from the city of Paris and the region of up to €500.
The self-service bicycle is not to be outdone. Despite bad weather conditions, Vélib’ achieved:
Christophe Najdovski, Deputy Mayor of Paris, Transport and Public Space, noted a considerable increase in the use of cycle paths in Paris compared to the previous week. This represents an average 96% increase in traffic on Parisian bicycle paths, with a particular peak on some new paths such as the Georges Pompidou, Quai d’Orsay or Champs Elysées.
Geovélo, a startup that won the 2nd edition of the European Startup Prize for Mobility and offers a navigation tool that allows cyclists to find itineraries adapted to cycling, also noted, through its application, an 182% increase in the number of km recorded on their application for the day of December 5.
Is the velotaf being permanently installed in Paris? In any case, between the adoption of the LOM, which recognises cycling as a mode of transport in its own right, the mobility package, which allows cyclists to have their IdKV reimbursed, the development of the necessary infrastructure and the subsidies proposed by the city and region, everything suggests that cycling represents a sustainable alternative.
Carpooling as a solution for longer journeys
Klaxit, the leader in comuting carpooling, benefits from the partnership set up by Ile-de-France Mobilités allowing passengers to travel free of charge and drivers to be paid a minimum of €4 guaranteed per carpool passenger.
Klaxit seems to represent an attractive solution since the startup recorded 30,000 new subscribers in 1 week, with a historic peak on Sunday, December 8 with more than 5,000 new subscribers.
Since 25 November, 80% of registered passengers and 20% of drivers are passengers and 20% of drivers, compared to an average of 60% of passengers. Klaxit continues to call drivers to register and take several passengers on board to absorb the high passenger demand.
As a reminder, Klaxit has the most attractive offer on the market for this purpose: €4 / journey / passenger transported, i.e. up to €24 / day for a driver.
The startup saw 14 times more bookings on Monday, December 9 than on the previous Monday.
In parallel with the growth in the general public, Klaxit is very much in demand by companies that want to provide solutions to their employees. In 2 weeks, the startup received more than 150 requests from companies to subscribe to the Klaxit Enterprise offer, compared to an average of 40 per month. Klaxit has therefore launched a special strike offer with 2 months of free subscription and a specific turnkey communication kit to communicate with employees during strikes.
The government also wants to push this mode of travel by allowing carpooling vehicles to travel on bus lanes and taxis on major roads leading to Paris. Elisabeth Borne even indicated that “Last week we were 75% more carpooling trips than we usually have”
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