Beyond the trend: what challenges and prospects for car subscription offers?
In January, the Mobility Club Talks will help you better understand the car subscription market!
This week, we welcome Jacques de Villeplée, Sales Director of SIXT France, who will present the vision of a historic company in short-term rental, and more specifically their SIXT+ subscription-based vehicle offer.
- Why did SIXT, specialized in short-term rental, enter the subscription-based vehicle market with its SIXT+ offer?
- What are the key success factors of a car subscription offer?
- What are the medium and long term prospects for SIXT’s subscription-based vehicle offer?